
Begin the journey of Reconciliation
play a practical, measurable and impactful role in advancing reconciliation and ending violence against Indigenous and non-Indigenous women and children
The journey of reconciliation is an ongoing process that all Canadians must take.
The United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP)is the framework on which to build meaningful and lasting reconciliation. Bill C-15 – The United Declaration on the rights of Indigenous Peoples Act was enacted into Canadian law on June 21, 2021, and Canada formally committed to working together with Indigenous Peoples to implement the declaration in a meaningful way.
The Truth and Reconciliation Commission of Canada (TRC) identified 94 Calls to action in their final report. These Calls to action are detailed recommendations to help further reconciliation towards a renewed relationship with the Indigenous Peoples of Canada.
Call to Action # 57 calls upon all levels of government to ‘educate public servants’ on the history of Indigenous Peoples, their rights as per The United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP), and the legacy of residential schools. The Act also responds to the Truth and Reconciliation Calls to Action (#43 and #44) and the Calls for Justice derived from the National Inquiry into Missing and Murdered Women and Girls (MMIWG) Final Report: Reclaiming Power and Place.
Get Involved!
It’s easy and free to participate in the Moose Hide Campaign. There are many ways to show support:
- Wear and share the Moose Hide pin. Wear and share the Moose Hide pin. We challenge executives and employees in all levels of government to distribute these pins of hope and solidarity to raise awareness in your workplace and community.
- Set up a Moose Hide Campaign kiosk in your workplace.
- Organize your own Moose Hide Campaign event. Hundreds of community events have taken place across Canada, organized by local ambassadors. We’d love to see you support these events, or create your own.
- Declare May 16, 2024 “Moose Hide Campaign Day” at your Council Meeting.
- Participate in Campaign Day virtually or in person, providing an experiential training and professional development opportunity focused on developing healthy approaches to addressing domestic and gender-based violence.



University of Victoria, Community Mapping Toolkit
The University of Victoria (UVic) launched a community mapping project in partnership with the Moose Hide Campaign. Students, faculty and staff were encouraged to share stories about positive experiences, places they felt safe, services and information they found...
McMaster University: The Time is Now Campaign
The Moose Hide Campaign partnered with McMaster University to launch, The Time is Now Campaign. #TheTimeIsNow Safe Space, Safe Place McMaster campaign was an expansion of the IT’S TIME to End Violence on Campus Campaign implemented in 2014. The objective of the...
University of Alberta: Portraits of Indigenous Masculinities
The Moose Hide Campaign partnered with the University of Alberta First People’s House, in conjunction with the Sexual Assault Centre on campus launched the initiative, Portraits of Indigenous Masculinities. This project hosted several events during Sexual Assault...
Vancouver Island University: Know More Campaign
The Moose Hide Campaign partnered with VIU to launch the Know More Campaign, an education program to raise awareness about sexual misconduct, consent and a healthy campus culture. The Know More Campaign is part of Vancouver Island University’s (VIU) commitment to...