At the heart of the Moose Hide Campaign lies a simple but powerful medicine: a small square of moose hide. These pins spark conversations, carry stories, and represent a personal commitment to ending violence against women, children, and all those along the gender continuum. They are offered freely – not sold – because of a deeply rooted Indigenous value: Reciprocity.

Moose Hide Is Medicine, Not Merchandise

For many Indigenous cultures, traditional medicines – whether they are plants, teachings, or crafted items like the moose hide pin – are never meant to be sold. They are given in a spirit of generosity, trust, and hope. This act of gifting acknowledges the sacredness of the medicine and honours the relationships it helps to build.

Every moose hide pin is a gift. Whether it lands on the backpack of a youth leader, on the lapel of a teacher, on the uniform of a police officer, or in the hands of an intergenerational survivor of violence, it carries no price tag. Instead, it carries a calling: to wear it with purpose, to stand up against violence, and to share the message.

Reciprocity Over Transaction

We believe in the strength of reciprocity – an exchange that honours the giver, the receiver, and the broader community. We invite those who receive a pin and feel moved by the campaign to give back in whatever way they can. Sometimes that’s starting a conversation, organising a local event, or simply wearing the pin with intention. And for those who are able, it might mean providing donations to support the continued work of the campaign.

Why Your Support Matters

Each year, we send out hundreds of thousands of moose hide pins across Canada. Every pin sparks dialogue. Every dialogue fuels change. But behind every pin are people – Knowledge Keepers, Elders, youth, team members – working year-round to make the movement grow. And while the pins are freely given, the work to create and share them requires ongoing resources.

When you become a monthly donor, you help us keep the medicine flowing. You ensure that we can continue offering pins, resources, and support to schools, workplaces, and communities from coast to coast to coast.

Support the Medicine. Become a Monthly Donor.

If a moose hide pin has touched your life – if the message resonates with your heart – we invite you to stand with us and offer a gift of reciprocity.

Become a Monthly Donor Today!

Let’s keep the circle strong. Let’s keep the medicine moving.